The Atlantic and The New York Times are betting on multi-user plans. Here’s how to monetize shared access without backlash, support chaos, or misleading metrics.

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Netflix’s latest shareholder letter ties growth to a clear three-lever formula: membership scale, pricing, and a fast-expanding ad business.
New $199 annual plan adds access for up to four people, plus a keepsake coffee-table book and tote for the primary account holder.
OpenAI’s $8/month Go tier expands globally as it prepares U.S. ad tests in ChatGPT.
From AI-native checkout and benefit-aware eligibility to modular “platform bundles,” NRF revealed the next operational battleground for recurring revenue teams.

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The FTC is soliciting comments through Jan. 2, 2026—while enforcement pressure under existing authorities remains active.
Compliance legal expert Marc Roth breaks down the FTC’s surprise 60-day delay of the Negative Option Rule—and the confusion it leaves behind.
A new market divide is emerging in 2025: vendors are collapsing fragmented tools into unified revenue platforms, while operators diversify through distribution, product expansion, and
Warner Bros. Discovery isn’t just breaking up—it’s reorganizing for growth. Here’s what subscription executives can learn from their structural reset.
How subscription teams are using journey maps to identify churn risks, streamline onboarding, and improve retention at every stage of the customer lifecycle
Effective September 2, 2025, Massachusetts’ “Unfair and Deceptive Fees” regulation (940 CMR 38.00) bans hidden charges and sets strict standards for subscription trials, auto-renewals, and

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The settlement administrator says eligible consumers should receive notice by Jan. 23 and have 180 days to submit a claim.
New Antenna data shows strong early adoption for ESPN and FOX’s direct-to-consumer sports services and insights into how sports content drives acquisition and retention across
The network expands its targeted-streaming strategy with a niche SVOD built on 2,500+ hours of unscripted content and a revival of Bridezillas.
Appfigures July data shows X maintaining subscription revenue despite steep declines in Google Play installs, raising concerns about long-term growth.
The quarter highlights the value of recurring revenue and disciplined pricing. We explore the key lessons for subscription executives.

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