How to Close a Subscription Site When You Can’t Sell It
Sometimes a publication just needs to close shop. Despite your best efforts to keep it alive, a market dies (who’s writing for bank tellers or milkmen anymore?) and there’s no acquisition in sight. While this is a less-than-ideal outcome for any publication, it’s important to know your options. For an independent publication, the best tactic is to make a one-time billing adjustment to all subscription accounts so that they all end on the same date — say,…
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