Kindle Owners Read More eBooks than iPad Owners, Says New Report
By Minal Bopaiah Apparently, access to a tablet device does not necessarily translate into eBook sales, according to a new report by Simba Information. The report finds that only half of iPad owners read eBooks on their device, compared with 75.2% of Kindle Fire owners, This is an important device statistic for subscription sites, especially those offering eBook subscriptions. PRevious research has found that iPad owners tend to be more affluent and willing to spend money on content. The Simba…
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