Capital (NY) to Charge Nearly $6K for Subscriptions, Print Magazine to Serve as Direct Mail Piece
By Minal Bopaiah Capital, formerly known as Capital New York before Politico acquired the site, will be charging $5,990 for an annual subscription, beating out the $5,000 price tag for Politico’s Pro subscriptions. Politico’s co-founder and executive editor Jim VandeHei told Bloomberg in September that he envisioned charging $99 to $1,000 for a subscription, so this is a significant price jump from earlier estimates. However, Politico’s success with their $5,000 Pro subscription plan is possibly what gives…
