Amazon has signed a multi-year deal with PBS to offer popular PBS KIDS series to Amazon Prime members, making it the exclusive premium subscription streaming provider for PBS’s family-friendly content. In addition, Amazon announced that its second annual Prime Day will be held next Tuesday, July 12, helping position Amazon Prime as a “must have” subscription.
Amazon Prime Signs Exclusive, Multi-Year Deal with PBS KIDS Read More »
If you care about driving business to your subscription or membership business,dont continue to act and make decisions on transactional and survey-based (biased) information when it can only tell part of the story. Behavioral data can give you action-oriented insights and intelligence based on real and actionable data to know how members, customers, and subscribers interact, move and engage with your business. Kevin Novak, Subscription Insider’s Guide to Leveraging Technology walks through the basics of understanding and leveraging behavioral data.
What Is Behavioral Data? (And How Can it Really Help You?) Read More »
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