April 12, 2017

Last week Adblock Plus’s Parent Eyeo acquired Flattr, a micropayment and microdonation system. The two companies partnered last year to create a new Flattr as a way for consumers to automatically fund content they want to read using the Adblock Plus browser and the Flattr browser add-on. To set up automatic payments for content, a reader sets a monthly budget and Flattr’s algorithm distributes the “right amounts” to the “right sites” without the reader having to take any additional action like pushing a button or entering payment details. Then Flattr pays publishers, journalists and others for the content.