Day: May 18, 2017

Tronc Puts in a Bid to Acquire the Chicago Sun-Times

Auto-renew Subscription, Business Services, Business Strategy, Consumer Services, FInance, Industry Announcements, Mergers and Acquisitions, News, Product Development, Regulation and Compliance, Revenue and Sales, SaaS and Cloud Services / Dana E. Neuts

On Monday, Tronc (NASDAQ: TRNC), formerly Tribune Publishing, announced that it has signed a non-binding letter of intent to acquire the Chicago Sun-Times, a long-time rival of the Chicago Tribune, a Tronc-owned newspaper. The Sun-Times is owned by Wrapports Holdings, a privately-held company that owns a handful of media and digital outlets including The Sun-Times, Aggrego.com, The Chicago Reader, The Straight Dope and The Muse. Terms of the deal were not disclosed.

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Organic Search for Publishers: How to Leverage and Maximize SEO

Best Practice and How To, Business Media and Publishing, Consumer Media and Publishing, Magazines, Newsletters, Product Development, Subscriber Acquisition, Subscriber Only, Subscriber Retention / Subscription Insider

In part four of Organic Search for Publishers, Kevin Novak begins his discussion on how to implement an effective SEO strategy. He discusses the one big thing content publishers miss when optimizing their content for organic search: Contextualization. Its not enough to publish an article, provide some metadata and links. TODAY content publishers need to provide contextualization for that article. That is, what will a reader achieve or get by acting with the content?

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May 18, 2017

Tronc Puts in a Bid to Acquire the Chicago Sun-Times

Organic Search for Publishers: How to Leverage and Maximize SEO

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