May 25, 2017

Scribd Adds Newspapers to Subscription Reading Service

All-you-can-read subscription service Scribd is evolving once again, adding newspaper content including articles from The New York Times, Financial Times, Wall Street Journal, the Guardian, NPR and ProPublica, reports Publishers Weekly. Scribd is not, however, changing its pricing. Subscribers will still pay $8.99 a month for access to three books, one audiobook and unlimited access to select magazines, news articles and documents, following a 30-day free trial. Scribd does not plan to offer breaking news, but it will focus on national and international stories, particularly longform, evergreen content curated by former journalists.

Scribd Adds Newspapers to Subscription Reading Service Read More »

Organic Search for Publishers: Understanding Long- and Short-tail Keywords

Kevin Novak continues his discussion on how to implement an effective SEO strategy. In part five of Organic Search for Publishers, he discusses the big mistake publishers make in their metadata, walks through how to choose the right long- and short-tail keywords for your business, shows examples of how a publisher should use keyword discovery tools and his favorite keyword discovery tools that publishers should use.

Organic Search for Publishers: Understanding Long- and Short-tail Keywords Read More »