June 16, 2017

Organic Baby Food Startup Yumi Secures $4.1 Million in Seed Funding

With $4.1 million in seed funding from Brand Foundry, August Capital and NEA and others under its belt, organic baby food startup Yumi launched in California earlier this week, reports Forbes. The company was founded by Angela Sutherland and Evelyn Rusli who want to provide prepared organic baby food to busy parents who want healthier meals for their children. As a new parent, Sutherland compared baby foods and discovered that many – including organic brands – contained high amounts of fructose, and she wasn’t satisfied with the options available.

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Five on Friday: Content Promo, Revenue Recognition and Reducing Churn

In this weeks Five on Friday, Kissmetrics shares seven simple but powerful ways to lower SaaS customer churn, Digiday offers a marketer’s guide to the new EU global data protection regulations, CFO tells us more about the revenue recognition “doomsday clock,” which is just six months away, BlogNotions gives us seven ways to improve content promotion, and CEO Marissa Mayer is out as Verizons $4.48 billion acquisition of Yahoo is finalized, but she walks away with a $23 million golden parachute.

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