September 1, 2017

Coalition Fights Sinclair Broadcasting’s Acquisition of Tribune Media

In May, Sinclair Broadcasting Group, the largest owner of local TV stations in the country, agreed to buy Tribune Media for $3.9 billion, including 42 stations, Chicago’s WGN America, and a minority stake in the Food Network. Nexstar and 21st Century Fox had also bid on Tribune Media. According to The New York Times, this deal would allow Sinclair to reach more than 70 percent of American households, including major metro markets like Chicago, New York, San Diego, Seattle and Los Angeles. To formally oppose the acquisition to the Federal Communications Commission, a coalition has formed, calling itself the Coalition to Save Local Media.

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Five on Friday: SaaS Apps, Keyword Research & IAB’s Podcast Playbook

In this weeks Five on Friday, Business2Community recommends three SaaS applications that we should all be using, IAB releases its first Podcast Playbook, a buyers guide for podcast advertising, Media Post shares highlights of a recent report from Iterable with email tactics used by subscription box companies, BuzzSumo tells us that Facebook engagement for brands and publishers is down 20 percent this year, and Moz offers five strategies for keyword research in 30 minutes or less.

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