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September 14, 2017

The Atlantic Launches ‘Masthead,’ a $100 a Year Premium Membership

Auto-renew Subscription, Business Operations, Business Strategy, Consumer Media and Publishing, Magazines, Memberships, News, Product Development, Revenue and Sales /

Known for its unique, high quality content, The Atlantic is trying something new. In addition to its print and digital subscription offerings which range in price from $24.50 to $34.50 per year, the 160-year-old magazine just launched The Masthead, a $100-a-year premium membership that will provide exclusive content to subscribers. According to The Masthead’s landing page, subscribers will get exclusive content not available elsewhere and they can help ‘fund the future of sustainable journalism.’

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Auto-Renewal Worst Practices: How NOT To Violate The Law Or Lose In The Court Of Public Opinion

Auto-renew Subscription, Best Practice and How To, Business Operations, Consumer Services, Customer Service, Subscriber Only /

When Equifax revealed that hackers stole credit data for 143 million people, the company offered a remedy: a free year enrollment in its data protection service. The catch? After the year is up, users will be automatically billed for the next year. But that may raise more legal issues for the company if it is accused of violating ROSCA law.

Auto-Renewal Worst Practices: How NOT To Violate The Law Or Lose In The Court Of Public Opinion Read More »

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