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December 21, 2018

Verizon’s Oath Will Become Verizon Media Group in January Rebrand

Business Services, Consumer Services, Industry Announcements, News, Revenue and Sales, SaaS and Cloud Services, Subscription Apps, Subscription Business Marketing /

Just one week after the value of Oath drops by 50 percent, Verizon announces that it will rebrand subsidiary Oath as the Verizon Media Group effective January 8, reports The Verge. Oath is the result of a merger between Verizon properties AOL and Yahoo that took place last year. Oath owns HuffPost, TechCrunch, Engadget, Kanvas, AutoBlog, Tumblr and all of the Yahoo properties, including Yahoo News, Yahoo Weather and Yahoo Search.

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Five on Friday: Top Jobs, Top Apps and Subscription Conversions

Business Services, Consumer Services, Entertainment and Streaming, News, Revenue and Sales, Subscriber Acquisition, Subscriber Only, Subscription Apps /

Before you head out for the holidays, check out this weeks Five on Friday, featuring the best-selling iOS apps of 2019, top subscription jobs from LinkedIn, features merchants are using to increase subscription conversions, the Better Business Bureaus investigation into subscription traps, and a new study which predicts that streaming video revenue will surpass box office revenue next year. Happy Holidays from the Subscription Insider family!

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