The New York Times Adds 197K New Digital-Only Subscribers in Q2

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The New York Times Company added 197,000 net new digital-only subscribers in the second quarter, a positive step toward its goal of 10 million total subscribers by 2025. The company has 4.7 million total subscribers as of the end of Q2. The company now has 3.78 million paid digital-only subscribers, a 30.7% increase year-over-year. Of the 197,000 new additions, 131,000 came from digital news, and the balance came from NYT Cooking and Crossword.

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