Subscription Site Zacks Investment Research Looking for Marketing Manager

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Zacks Investment Research, a Chicago-based subscription and financial information publisher, is looking for an online marketing manager to head up a number of service lines. This position will reside within the onsite marketing team, which includes managers, writers, designers, developers and more.

The ideal candidate will have 7+ years of online marketing experience either on the client or advertising agency side. Preferable if experience includes: finance, banking, investments, or like verticals. Job responsibilities will include:

  1. Strategic leadership of marketing materials
    • Emails
    • Online Ads
    • Landing Pages
    • Buy Pages
    • Downloadable reports
    • Audio/video materials
  2. Oversee the creative development and deployment
  3. Manage writers and designers
  4. Manage the email deployment team (i.e., mail splits, test cells, etc).
  5. Develop and analyze reports
    • Front end metrics (i.e., opens, clicks, etc)
    • Back end metrics (i.e., Test cells, campaign comparisons, market conditions, etc).
  6. Light HTML code development:
    • Adjust marketing materials within Zack’s tuner
    • Change source code IDs in/out of campaign periods

The candidate will excel at Zacks if they possess the following characteristics:

  • Entrepreneurial mindset
  • Ability to manage multiple assignments simultaneously
  • Works well in a team environment
  • High attention to details
  • Strong analytic and problem solving skills

Compensation is a base salary plus a monthly bonus based on the overall profitability of the department.

Contact Information Please submit resume with cover letter (must provide both) to Susan Menendez, H.R. Manager at hrsupport@zacks.com. No phone calls or agencies please

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