Kathleen Greenler Sexton

Kathy Greenler Sexton is a recognized authority on digital subscription business models, market strategy, and operational excellence. As CEO & Publisher of Subscription Insider, Kathy leads the charge in delivering actionable insights that empower businesses to thrive in the subscription economy. With a proven track record of driving growth and successful exits at companies like Individual.com and HighBeam Research, Kathy has also played key roles in launching and scaling prominent digital brands, including AltaVista. Previously, she led the SIIA Content Division as VP & General Manager, where she expanded membership, revenue, and influence while helping businesses adapt to transformative shifts in technology and content. A frequent speaker at industry conferences, Kathy brings invaluable expertise and a forward-thinking perspective to the evolving world of subscriptions. She resides in Greater Boston with her family and is an avid skier and devoted Boston sports fan.

Kathleen Greenler Sexton

FTC and Florida Reach Settlement with Chargebacks911 to Cease Deceptive Practices

The lawsuit exposed a series of deceptive practices employed by Chargebacks911 to prevent consumers from successfully winning chargeback disputes.

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Magazines stacked accordian style on a desk

Condé Nast Cuts 5% of Workforce and Pivots Focus to Subscriptions and E-commerce

Condé Nast is making significant workforce cuts by laying off approximately 5% of its employees, amounting to roughly 270 people. This decision comes as the company reevaluates its direction and undergoes a transformation in response to the changing landscape of the media industry.

Condé Nast Cuts 5% of Workforce and Pivots Focus to Subscriptions and E-commerce Read More »

newspapers stacked on a desk

Exploring Subscriptions: Deals, Trends, and More in the Headlines

From transformative acquisitions to the rise of subscription-based models, this roundup brings together key stories that reflect the dynamic forces at play, we’ve got stories about Microsoft-Activision, Netflix, Twitter/X, Toyota, Google and even research on news consumption.

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Five on Friday: Netflix Cancels, Changing News Consumption, MegaTrends, and More

Five on Friday this week spotlights a Netflix study that shows users will cancel subscriptions over potential price hike, the changing landscape of news consumption, Meta’s ad-free subscriptions, 8 Mega Trends, and Google’s exploration into subscriptions AI services.

Five on Friday: Netflix Cancels, Changing News Consumption, MegaTrends, and More Read More »

ServiceNow Reports Impressive Q3 2023 Earnings Driven by Subscriptions Growth

ServiceNow, a leading digital workflow company focused on automating and streamlining work across enterprises, has reported its Q3 2023 financial results with subscription revenues with an impressive 27% year-over-year growth.

ServiceNow Reports Impressive Q3 2023 Earnings Driven by Subscriptions Growth Read More »

Understanding Paywall Bypass and Protecting Your Content

We explore 20 ways consumers are evading paywalls and offer suggestions to help your recurring business manage the issues involved.

Understanding Paywall Bypass and Protecting Your Content Read More »

‘Coalition for Trusted Reviews’ Emerges in Response to FTC’s Crackdown on Fake Reviews

In direct response to the Federal Trade Commission’s (FTC) increasing vigilance against fraudulent online activities, leading online platforms Amazon, Booking.com, Expedia Group, Glassdoor, Tripadvisor, and Trustpilot have banded together to create the “Coalition for Trusted Reviews.”

‘Coalition for Trusted Reviews’ Emerges in Response to FTC’s Crackdown on Fake Reviews Read More »