Newsweek’s Smart Animated Cover and Stupid Business Decision
Newsweek’s decision to go digital-only has been met with some skepticism, but cutting printing and distribution costs may allow the publication to truly innovate and capitalize on the growing number of subscription tablet editions. It certainly allowed Newsweek to put its money into its design and graphics department, evidenced by the animated cover of its first digital-only issue: As I’ve said many times before, its best to play to the strength of any media — audio…
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