What We Can Learn from the Subscription Meal Kit Flameout
Just a few years ago, meal kits were the hot, new trend in food. A lot has changed since then. Blue Apron, the industry leader, lost more than 200,000 customers between September 2017 and September 2018. Theyve also seen their stock price tumble. Where have they gone wrong? And what can meal kit companies do to turn it around? What can we all learn from this experience? Well share our four big ideas for securing the future of meal kits.
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