Author: Subscription Insider - Page 2

STATPACK: Online dating trends in the United States

Business Strategy, Clubs, Consumer Services, Memberships, Research, Research and Benchmarks, Subscriber Only / Subscription Insider

Online dating is the ultimate subscription. If you are involved or thinking of getting involved in the business of online dating, this Subscription Inside STATPACK is for you. We present the latest trends and facts about online dating in the United States, including: The market outlook for online dating users and revenue, Demographic profiles of online dating users, A review of the most popular dating apps and online services, Usage of dating apps and online services, Common attitudes and beliefs regarding…

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STATPACK: Internet of Things (IoT) in the U.S.

Data and IoT, Research, Research and Benchmarks, Subscriber Only / Subscription Insider

Smart Homes, Connected Cars, Smart Metering, even Smart Luggage are all examples of Internet of Things (IoT) subscriptions.In this Subscription Insider STATPACK, we explore the trends, facts and forecasts about the Internet of Things (IoT) in the United States including information on:The overall North American and U.S. IoT market sizing trends,Different submarkets including Enterprise IoT, Passive Devices, Metering, Cards, Homes and more,Mobile connections/users related to IoT,The number of connected devices and things, and,Adoption rate trends.Download this editable STATPACK for your market and product research, presentations and more.

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By Any Other Name: A Look at Rent as a Subscription Service

Business Strategy, Consumer Services, News, Research, Research and Benchmarks, Subscriber Only / Subscription Insider

Rent is a really expensive monthly subscription to not being homeless. So say the folks on social media … and the data backs them up. Moreover, a growing number of housing-as-a-service startups are seeing it that way too.

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Unboxing Videos: Viral Social Marketing Thats Perfectly Designed For Subscription Box Services

Business Services, Consumer Services, News, Research, Research and Benchmarks, Subscriber Acquisition, Subscriber Only, Subscriber Retention, Subscription Boxes / Subscription Insider

In the wider universe of influencer marketing, video bloggers who share the experience of opening a subscription box are offering those services a powerful publicity assist. More than half of Americans have seen at least one vlogger video ever, and 30% watch at least one a week. In another survey, 32% of Americans say they depend on video sites such as YouTube to find out about new products. With the huge popularity of influencers who are using video to unbox products, thats an amazing opportunity for companies that sell boxes by subscription.

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STATPACK: Influencer Marketing Trends 2019

Business Strategy, Research, Research and Benchmarks, Subscriber Only, Subscription Business Marketing / Subscription Insider

Globally, brands have increased their Influencer Marketing budgets by 39%. And, no wonder. The impact of influencers on global consumer purchasing is growing, with 20% to 30% of their respective audiences/followers purchasing a product. Have you ever thought of using Influencers? Do you have the confidence that an Influencer program could yield the right ROI for your subscription business?In this STATPACK focused on Influencer Marketing trends, you will learn how companies are leveraging Influencers, why they are using them, how they compensate and how effective they are, including:
Spending and budgeting trends of Influencer Marketing.
Strategies and tactics trends of Influencer Marketing.
Instagram Influencer Marketing trends.
YouTube and video Influencer Marketing trends.
Fashion, cosmetic & luxury Influencer Marketing trends.
Consumer perception trends of Influencer Marketing.
This STATPACK is 91 pages, editable, with 39 updated and detailed charts with reference information for your research and citations. Check out the detailed table of contents below.

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Detroit Steps On The Gas: Why More Car Makers Are Launching Subscription Services

Business Strategy, Product Development, Research, Research and Benchmarks, Subscriber Only / Subscription Insider

Car makers are churning out cars at a record pace — up 4.7% in December. To move this excess inventory, car makers are pushing Americans towards higher debt and riskier loans. They are also looking into more creative ways to use inventory, including car subscription services. More and more auto companies are rolling these out.

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Paid Podcasts: Traditionally Free Content Steps Softly Toward Subscription

Research, Subscriber Only / Subscription Insider

More than 70 million Americans are now podcast listeners, and 23% of them say they would definitely pay for ad-free premium episodes. Those numbers are forecast to rise, and premium delivery methods are evolving to increase ease of use and variety of offerings. The subscription podcast market seems poised for growth.

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11 Most-Read Trend Reports From 2018.

Auto-renew Subscription, Business Media and Publishing, Consumer Media and Publishing, Data and IoT, Entertainment and Streaming, Memberships, News, Research and Benchmarks, SaaS and Cloud Services, Subscriber Only, Subscription Boxes / Subscription Insider

Readers love our trends reports! And why not, they are thoughtful, detailed, and chock full of information on market trends, analysis and more. Here are 11 of our most-read Trend Reports from 2018.

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6 Most-Read How-To Articles

Best Practice and How To, Customer Service, Payment Processing, Subscriber Acquisition, Subscriber Only / Subscription Insider

How-to manage lapsed subscribers, how-to manage subscription customer service, how-to manage payments: these are just some of the how-to topics we covered in 2018. Here are the six most-read how-to articles from 2018.

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