Author: Subscription Insider - Page 6

STATPACK: B2B Marketing Trends

Business Media and Publishing, Business Services, Business Strategy, Research, Research and Benchmarks, Subscriber Acquisition, Subscriber Only, Subscriber Retention, Subscription Business Marketing / Subscription Insider

Marketing Business-to-Business (B2B) information, data and services businesses are very different than consumer marketing. The challenge is, much of the data focused on marketing is consumer focused. Not anymore. This Subscription Insider STATPACK provides trends for B2B marketing, its leaders, plus B2B marketing strategy and effectiveness trends. Most absolutely shocking stat to us? Only 39% of B2B companies have a formal marketing plan … in 2018!Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis. Download this 78-page PowerPoint with 34 charts and graphs to access our trend data and statistics focused on B2B Marketing Trends.

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STATPACK: Advertising Market in the U.S.

Business Strategy, Research, Research and Benchmarks, Revenue and Sales, Subscriber Acquisition, Subscriber Only, Subscriber Retention, Subscription Business Marketing / Subscription Insider

The Advertising Market in the U.S. is growing. Not surprisingly, digital advertising growth is leading all other advertising channels, with print and TV growth rates are lagging behind all others. This Subscription Insider STATPACK provides overall advertising industry market trends plus advertising effectiveness & response data. Perfect for understanding if you are a marketer advertising your subscription product or service or a publisher with an advertising line of revenue in addition to subscriptions. We also present statistical information and trends for TV, Radio, Newspapers, Magazines, Out of Home, Cinema, and Digital Advertising.Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis. Download the 222-page PowerPoint with 201 charts and graphs (and five embedded excel charts) to access our trend data and statistics focused on the advertising market in the U.S.

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The Ad Trap: Why and How B2B Media Should Look to Subscription Revenue

Research, Subscriber Only / Subscription Insider

In the age of the Internet, and especially since the Great Recession of 2008, the value proposition of print advertising has faded, only partly replaced by online digital advertising, and even that seems shaky. Instead, some media companies and information publishers are looking at ways to monetize their audience directly with the option to subscribe to new, premium products that may replace or co-exist beside legacy magazines.

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STATPACK: Millennial Consumer Goods and Shopping Behavior

Business Strategy, Consumer Services, Direct-to-Consumer, Research, Subscriber Only, Subscription Boxes / Subscription Insider

Millennials are expended to spend $1.4 Trillion on consumer goods in the U.S. by 2020, a staggering amount and a market opportunity for any subscription company targeting them. This Subscription Insider STATPACK provides statistical information and trends about consumer goods and general shopping behavior among Millennials in the United States including Millennial behavior focused on apparel, beauty and personal care, and online shopping behavior.Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis. Download the 55-page PowerPoint with 23 charts and graphs to access our trend data and statistics focused on Millennial consumer goods and shopping behavior.

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STATPACK: Internet usage by Millennials in the United States

Business Strategy, Research, Research and Benchmarks, Subscriber Acquisition, Subscriber Only, Subscriber Retention, Subscription Business Marketing / Subscription Insider

How do Millennials spend their time online? This Subscription Insider STATPACK has been compiled to provide statistical information about internet usage among Millennials in the United States and highlights the most popular online activities, social media, mobile app usage and online shopping.Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis. Download the 81-page PowerPoint with 35 charts and graphs (with two embedded excel charts) to access our trend data and statistics focused on internet usage of millennials in the United States.

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STATPACK: Millennial Media & Marketing Engagement

Business Strategy, Research, Research and Benchmarks, Revenue and Sales, Subscriber Acquisition, Subscriber Only, Subscriber Retention, Subscription Business Marketing / Subscription Insider

Millennials do not spend more time than other generations, but they still spend over 600 minutes in a day consuming media. If your subscription product or service targets Millennials, understanding how they interact with media from TV and video, film, radio, print, news, gaming and online, is critical to stay on track with your marketing efforts. Beyond media usage, this STATPACK also presents analysis how Millennials react to marketing and advertising.Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis. Download the 154-page PowerPoint with 68 charts and graphs (with two embedded excel charts) to access our trend data and statistics focused on Millennials media usage and marketing.

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Subscription Razor Blades: A Model Past its Prime?

Auto-renew Subscription, Business Strategy, Consumer Services, FInance, News, Product Development, Research, Research and Benchmarks, Subscriber Only, Subscription Boxes / Subscription Insider

Sell a printer and you get steady income from sales of ink cartridges. Sell a meal-kit subscription and you get steady income from the food boxes you send your subscribers. Both enjoy recurring revenue streams; in fact, there are some striking parallels between these two ways of doing business. But what can executives in both learn from each other?

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STATPACK: Streaming in the U.S.

Business Strategy, Consumer Services, Entertainment and Streaming, Research, Research and Benchmarks, Subscriber Only / Subscription Insider

The Streaming market is growing, with Subscription Streaming accounting for 70% of the $13.66 digital home entertainment market in 2017. Understand the latest streaming trends, usage, and more, for Music, Radio, Video, Television streaming services in this latest Subscription Insider STATPACK. STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis. Download the 102-page PowerPoint with 46 charts and graphs (with three embedded excel charts) to access our trend data and statistics focused on Streaming trends in the US.

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STATPACK: Online Gaming

Business Strategy, FInance, Research, Research and Benchmarks, Subscriber Only, Subscription Gaming / Subscription Insider

The US and worldwide online gaming market value is estimated to grow to $33.6 Billion by 2019. In this Subscription Insider STATPACK, we explore these online gaming trends, online gamer, the games they play plus the trends on the online gaming leading game brands, social gaming and more. Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis. Download the 93-page PowerPoint with 40 charts and graphs (with one embedded excel chart) to access this trend data on Online Gaming in the United States and worldwide.

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STATPACK: Facebook

Business Strategy, FInance, Research, Research and Benchmarks, Subscriber Only, Subscription Business Marketing / Subscription Insider

With $40.6B in 2017 revenue, Facebook not only dominates our social streams but is the market leader. Subscription Insider’s STATPACK presents trends, insights and statistics of the company’s financials, global reach as well as extensive data on user demographics and usage behavior. It also explores advertising revenue, advertisers, publishers, and also touches upon brand interaction and social gaming – all important trends to benchmark as Facebook quickly evolves its algorithms and products responding to recent criticisms.Subscription Insider STATPACKS are charts and data that you can use for your market and budget planning, creating your business plan or even competitive analysis. Download the 129-page PowerPoint with 62 charts and graphs (with seven embedded excel charts) to access this trend data on Facebook.

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Insight to drive subscription growth

Subscription Insider