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Regulations continued to change in 2018 and no surprise, these five articles were amongst our most popular articles of the year.
Starting your search for research and data to support your business plan, product research, customer segmentation or data for your next presentation to investors, employees
As those of you looking at your budgets for 2019 you should factor in the cost of documenting your data collection policies and reviewing your
There is good news for U.S. entities on the privacy front: on November 16, 2018, new draft guidelines were adopted in the EU to provide
The Customer Lifetime Value (CLV) concept has been around forever. Whats changed recently is increasingly easy access to a wide variety of input datasets (a/k/a/
Behavioral data is the capture of interaction, click, engagement, movement through a website, actions taken via email marketing across the buyer journey and user movement
The subscription box trend has been on the rise for seven or eight years, and the price of that success is saturation. There are more
A few weeks ago I wrote about the importance of effective customer service. But how do you know if you are delivering that? And what
On July 3rd a federal district court granted the FTCs request to stop a group of San Diego-based Internet marketers, including Triangle Media Corporation, from
California just passed a new restrictive privacy law, theCalifornia Consumer Privacy Act of 2018. Assuming the law is not amended before it comes into force
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