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The options available for handling recurring billing (and your subscriber or membership database) are exploding — regardless whether your business is a start-up or large-scale.
Influencer Marketing is an increasingly popular form of marketing where companies use individuals to talk about their brand (think an influential blogger, people hired to
In part two of Organic Search for Publishers, Kevin Novak walks through why segmentation of your subscribers (and prospects) and talking to them in their
In part one of Organic Search for Publishers, Kevin Novak walks through the basics of what organic search is and more importantly, why organic search
Anheuser-Busch is being sued by an individual who claims copyright infringement and a violation of her right of publicity. Lisa B. Dubrow, Esq., Subscription Insider
Are you familiar with the recent bill, the Unsubscribe Act of 2017? You should be. This bill focuses on negative option contracts offered on the
The Consumer Review Fairness Act prohibits companies from threatening to sue or otherwise penalizing consumers for posting negative reviews or complaints.Lisa B. Dubrow, Subscription Insider
The Federal Trade Commission (FTC) on January 23, 2017, released a report designed to provide guidance and insight into the legal issues associated with tracking
How you set up a trial offer, how you disclose certain elements of that offer in marketing copy, and how your financial operations manage money
The California Online Privacy Protection Act (CalOPPA) applies to any organization that collects personally identifiable information (PII) from California residents. Lisa B. Dubrow, Esq., Subscription
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