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Marketing Automation and lead generation continues to be a key challenge for subscription marketers. Kevin Novak, Subscription Insider Guide to Leveraging Technology, walks through a
Having a well-drafted social media policy can protect your company from employees who post inappropriate or unlawful content on social media. But watch out —
The U.S. Copyright Office has announced a new electronic filing system for registering websites, apps, and other online platforms for safe harbor protection from copyright
Building Customer-Focused Products: An Insiders Guide to Market Research,is a series compiled by product owners with decades of experience in creating and launching successful subscription
This first article in our series Building Customer-Focused Products: An Insiders Guide to Market Research offers an overview of what market research is and why
In acomplaint against Chemence, the FTC alleged that the company deceived consumers by making Made in USA or Proudly Made in USA claims. Lisa B.
NutraClick just entered into a consent decree with the FTC over free product samples tied to negative option (auto-renewal) sales. Lisa B. Dubrow, Esq., Subscription
The Washington State Attorney General’s Office announced September 6th fines for Seattle-based Julep Beauty, Inc. and its owner Jane Park for using negative option marketing
The U.S. Court of Appeals for the Second Circuit ruled on Aug. 25th that Amazon.com failed to show that a customer had sufficient notice of
American Express and Costco are officially divorced and all Costco-issued AmEx cards are being replaced with Citigroup Visa cards. This could cause involuntary churn for
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