Case Studies
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Christianity Today launched its first subscription site in 1999. Today, the nonprofit publisher operates eight paid content sites that account for roughly 40% of the
See how a business coach launched a premium blogging-tips email newsletter and membership website in just six days and for less than $1,000. Insider’s exclusive
Mark Edmiston, former CEO of Newsweek and founder of M&A firm The Jordan, Edmiston Group, describes his new mobile publishing venture. See why the company
Insider’s exclusive interview with Nadav Malin, President, BuildingGreen.com, reveals how the 20-year-old newsletter publisher used its reputation as an unbiased source of sustainable-building news and
David Foster, CEO of Business Valuation Resources, tells Insider how he’s tripled revenues by diversifying the site’s target audiences and content mix. See how they
See how a book-rental subscription site billing itself as the “Netflix for books” overcame catalog, inventory and shipping challenges by targeting a specific niche of
See how the stock-photo subscription site Fotolia, which is aimed a design professionals and corporate users, launched a whole new subscription brand to target a
Publisher David Baum shares the secrets of success in Golf Odyssey’s 20-year run as a subscription newsletter for golf-related travel tips. See how they use
Michael McCurdy, formerly of TheLadders.com, shares his biggest lessons learned from the launch of his own subscription site. Includes great tips for SEO and for
Insider spoke with Children’s Book Insider co-founder Jon Bard to learn how he transitioned his print newsletter to a membership site. Includes lessons on content,
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