Subscriber Retention

It’s no secret that the most important thing you can do as a subscription merchant is keeping your paying customers happy and coming back for more – keep them renewing, that is! That’s why customer retention is the lifeblood of subscription revenue and should be at the top of any priority list for any business operating in the subscription economy.

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Impacted by the COVID-19 pandemic, Spotify sees strong premium subscriber and revenue growth, but decreased advertising revenue.
Learn how subscription businesses have remained strong through the COVID-19 crisis and what strategies and business approaches they have used that have enabled them to
Learn about the measured impacts of COVID-19 on subscriber acquisition, churn, and growth rates through data gathered from thousands of merchants across multiple industries.
One of the most effective strategies for attracting new customers is to offer subscription bundles, pairing multiple products or services at discounted rates.
If you’re spending a large amount of time and money to acquire new customers, do renewals really matter? They do, and it’s a matter of

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