The Atlantic is experimenting with dynamic subscription pricing, hoping to attract more subscribers and increase ARPU.
The Atlantic
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Technology will continue to impact everything we do. These same technological changes apply to subscription businesses too.
BuzzFeed’s IPO is a bust, Facebook quietly buys the metaverse, Spotify removes content over royalty disputes.
Apple Subscription Podcasts secures 2 podcast partners, FTC wants to stop deceptive subscription practices, The Atlantic launches paid newsletters.
Affected by the pandemic, the popularity of meal kits grows, Disney+ could surpass Hulu by 2024, and The Atlantic adds 325K subscribers.
PlayStation Now has 2.2 million subscribers, BBC Four could become a global subscription service, and The Atlantic is cutting 17% of staff.
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